I recommend that every serious talent building endeavor have a component that is related to promotion and marketing, in order to get the word out that your young person does in fact have a valuable service to provide others. Remember that if a talent doesn’t learn to bring significant value to others then it really just is a big private hobby.
For that reason, I recommend that your older teenager loads up his MP3 player with Michael Senoff’s audio interviews with big name marketers. Your son or daughter will hear the inside story on how things really worked behind the scenes from very successful marketers drawn from different fields of service.
What I personally find really insightful is to hear these famous people explain how they used their uniqueness to create a name for themselves in their field and how it often involved partnering with a few key people in life. I don’t remember hearing about this kind of stuff in college. Michael Senoff boasts that if you get yourself on his newsletter alerts that he will plug you into “Free mp3 Downloads To 157 Hours Of Audio Interviews From The Best Experts in Marketing and Business”…and boy, does he deliver value. The audio-only format is excellent for listening while driving or anything else where you like to keep your mind stimulated. He also sells additional focused audio packages where he gets successful people in small niche markets to reveal step-by-step how they do their current marketing, so you can copy them. You can see Michael Senoff’s long list of audio interview titles here.
Of course, marketing skills only make sense in the context of being able to bring something of value to others. So if your son or daughter would like to build a long term talent to help create for himself an unusual lifestyle in his adult life, I recommend you go through my own e-course “How to Discover and Develop Your Child’s First 100 Hours of Talent.” In there I show you how to find something that makes sense for both your child and you as a parent, to be able to get underway, right away. If you already have a great talent going, then get cracking ASAP on your young person’s marketing skills so that he is not forgotten in that very wide-world.