Cold Calling

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Thanks to a family friend who makes a successful living using the techniques of cold-calling, my oldest son, who is now 16 years old, was able to get some mini-mentoring tips on how to write a custom script for calling potential clients. He did well on following the detailed instructions and examples he was given by this sales professional and today he got his first acceptance for agreeing to see a full demonstration of the aerial photography service he is selling. He also followed through on advice he got from his parents on how to set-up an automated feedback form that helps uncover the true needs of his client base.

These mini sales skills are not unimportant, but vitally important in my son’s overall talent pursuit as he needs them to be able to connect with the right people who actually would find great value in his service. We are continuing to pursue talent in our family as a journey of gradually adding the right kind of skill mix that will help make him a real success in his adult life and not a flash-in-the-pan child prodigy. It is not a static pursuit where he is doing 10,000 hours over and over of the exact same skill.

This brings me back to the topic of what kind of talent your child should be pursuing. Talent should be used to bring value to others and should not be seen as a work to please just oneself. This sounds obvious, but it is not always understood that way during childhood. In order for a talent to not turn into a pure consumption activity for private enjoyment, it is important that you cultivate a self-awareness as as to why your child is involved in activities that demand lots of his time. For talent to gradually bring more and more real value to others, you son or daughter must adapt his skills to meet people where their true needs and desires are.

Discovering how exactly to meet those true needs of others takes effort. It also takes emotional courage to put oneself out there to test in small ways if others want your child’s talent in at least some small way. This is where you a parent can really make a big difference at an early age. Sons and daughters will take risks at exposing their work to the scrutiny of outsiders if they can count on you to guide them and support them in the discovery process. There will be failures and disappointing non-responses to your young adult’s work. There will also be some amazing “lucky” opportunities that pop up seemingly out of nowhere and push your child forward in a dramatic way. Your job as a parent is to help guard them from the extremes of despair and the extremes of arrogance.

 

Another way to promote your child’s talent to the right people is through the use of a blog documenting what he can do for others. Get your guide here below.
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