Train your child not to apologize for what is not his responsibility because it wears down on the goodwill of your child’s admirers. An example is “I’m sorry I don’t have a stronger voice like this other famous singer, but I will still sing for you this song I’m practicing.” False apologies make your child come across as someone who is fishing for compliments and sympathy when such feedback is not yet owed to him. If in the course of documenting through video an aspect of your child’s performance, there is a slightly embarrassing part that your child did or said (such as having forgotten to take care of a distracting tuck of the shirt), but feel the rest of the content is still worthy, then it’s okay to apologize. Your child apologizing for not having rich enough parents to buy even bigger or better tools for his talent is not okay, because it is not his responsibility or his fault.